Brand Behaviour.

Any brand promise still communicated so intensively can be destroyed even lastingly  with an unsynchronised reaction of one single employee.

In this very emotional phase between employee and customer, the highest degree of destruction of the brand identity can be proven to take place.   
On the other hand, in this sensitive area, a long lasting loyalty can be built up.

Sensitising and filling employees with enthusiasm to the style of their brand. 

Trainer Profile.

Brand training is producing an emotional brand experience for your employees. Get them involved into their brand by all senses. Making them proud working for their brand. Making them understand the strategy behind.
The result will be positive ambassadors representing their brand in an inspired attitude.

 For a genuine expression which matches the brand,  to avoid any breaks of the perception on the customer’s side.

Part of an interview with Feisal Meeajaun and Carsten Schroeter at a brand training academy in Dubai.